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22 June 2012

Make way for the Social Media Marketing Summit Europe

Tim Gibbon, director Elemental By Tim Gibbon

It’s only three more sleeps until the Social Media Summit Europe graces London early next week. Organised by Useful Social Media is a global brand focused event where attendees able to learn how to best use social media with presentations all by brands with no agencies speaking.


Hosted at Regents Park Marriott London, the two-day summit from 25-26 June 2012 has two Image of USM and Social Media Summit Europe logos togetherfantastic tracks, business-to-business (B2B) and business-to-consumer (B2C) with the who’s who of brands.


With real-life case studies and examples, it’s a great platform to learn from some of the world’s most established and well-known brands, no doubt who will share on the success and challenges they experience. It’s an opportunity for any business regardless of size or stature to learn more how global brands are navigating the social media marketing world as they seek to make more sense of what may be applied to their own activity, campaigns and/or business. Brand only events are a rarity (particularly over two days) so it’s a good opportunity for agencies and other brands to be exposed to a conference of this nature.


The B2B tracks will see senior brand-side representatives from brands including Avaya, 3M, BAE Systems, Barclaycard, BT, CME Group, Dell, General Electric Healthcare, GSK, IBM, Intuit, Philips, Psion, SAP, Siemens and Standard Life. For the full track, guest speakers, the agenda and to download the brochure visit the B2B Corporate Social Media Summit site.


There will be over 20 brand-side senior representatives covering the B2C track from organisations including BBC Worldwide, Betfair, BFI, Expedia, Heineken, Honda, JustEat, KLM, Nissan, Nokia, O2, Orange, Sainsbury’s, TomTom, Unilever and more. For the full guest speakers, the agenda and to download the brochure visit the Social Media B2C Marketing Europe Summit site.

The only dilemma attendees (for both agency and brands) may have is choosing from the amount of great talks available across the two days.


If you wanted to snap up one of few tickets left, there is still time from Useful Social Media.

Follow the Social Media Summit Europe pre, during and post and Twitter event from @usefulsocial and hash tags for B2B #CSMB2B and B2C #CSMB2C.

The disclaimer: Both Elemental and the Social Media Portal (SMP) are media partners of The Social Media Summit Europe hosted by Useful Social Media. Elemental is the creator and manages SMP.

Live hash tag update and chatter is below.

Categories: Social media, Marketing, Events, Elemental

Tags: Useful Social Media, social media, social media conference, Social Media B2B Marketing Summit, B2B, b2b marketing, digital marketing, B2B social media, B2C social media

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