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25 March 2014

Fourth Youth Marketing Strategy touches down in London

Tim Gibbon, director Elemental By Tim Gibbon

Youth Marketing Strategy (YMS14), the dedicated youth marketing organised by Voxburner hits London’s shores for the next two days (25-26 March 2014).

Youth Marketing Strategy (YMS) London logoThe widely anticipated event for youth marketing professionals is the fourth annual instalment seeing over 40 guest speakers and over 300 delegates from various sectors share ideas and network. The Royal College of Physicians, London is the venue where stakeholders strive to build upon the best practise and learn how to maximise the latest developments to engage with the global youth audiences.

New for YMS14 is Youth Tech (25th March), a half-day programme starting at 13:30 to explore how young people are interacting with technology will be introduced by chair Maggie Philbin, CEO at Teentech.  For attendees that want to tap in to the latest reports from and a peek into the future, it consists of a fuelled packed panel discussion, live hackathon, presentations and a workshop to close summarising the sessions.  

The second day (26th March) will see an earlier start and will be chaired by Gail Gallie, CEO of Fallon. Gallie will host the event seeing guest speakers from various sectors including education, entertainment, retail, travel, the third sector, technology and more.  In attendance will be Cancer Research UK, Contiki, Ernst & Young, Facebook, Jack Wills, Microsoft, Twitter, Vice, Telefónica Europe plc, University of Nottingham, YO! Sushi and many others.  From presentations, breakout streams and a youth panel – attendees will have access to individuals influential in making decisions in youth marketing across various markets and sectors willing to share their knowledge.  In addition to a great agenda and format, attendees will have more opportunity to discuss topics, issues and the last two days with peers and guest speakers at networking organised at the end of the event.

It’s still not too late to grab a ticket and benefit from the collective minds of marketers that work with internationals young audiences on a daily basis. To snap one up visit the Youth Marketing website.  For more on what to expect at the event read the SMP profiled interview with Voxburner's Luke Mitchell.

Tune in to everything Youth Marketing Strategy over the next two days via Twitter account @youthstrategy and hashtag #yms14, or take a gander below.

The Social Media Portal (SMP) is a media partner for Youth Strategy Marketing. Elemental is the creator or news and information site SMP.

Categories: Technology, Social media, Research, News, Marketing, Events, Elemental

Tags: Voxburner, Youth Marketing Strategy 2014, Youth Marketing Strategy, YMS, youth marketing, marketing, youths, youth strategy, Youth Tech, YMS14, millennials

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