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The Elemental blog for all things comms, social media and more

Find an opinion on most things popular, or not. Whether it's content strategy, digital marketing, online PR, social media, search et al - it’s here.

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21 September 2013
BlackBerry to release BBM across Android and iOS this weekend

Tim Gibbon, director Elemental By Tim Gibbon
BlackBerry to release BBM messaging service for other operating systems this weekend as it anticipates $1 billion (USD) loss and to shed 40% of its workforce.

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3 September 2013
Microsoft to acquire Nokia devices and services for £4.6 billion

Tim Gibbon, director Elemental By Tim Gibbon
As Microsoft searches for new CEO it prepares to acquire Nokia devices and services for 5.4bn Euros ($7.2bn; £4.6bn) and grabs access to several patents via licenses.

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20 August 2013
LinkedIn targets students reducing membership age down to 13

Tim Gibbon, director Elemental By Tim Gibbon
Business focused social network LinkedIn is to lower its membership from 18 to 13-years old from next month as it updates T&Cs and launches University Pages.

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24 July 2013
Top 50 law firms are cash cows for PR agencies claims press release company

Tim Gibbon, director Elemental By Tim Gibbon
Press release distribution company Legal News Service (LNS) says that ‘the legal profession is a multi-million pound cash cow’ for PRs.

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1 July 2013
PerformanceIN report predicts 6% rise in performance marketing commissions

Tim Gibbon, director Elemental By Tim Gibbon
Figures released in the 2013 PerformanceIN European publisher landscape report shows publishers predict six percent rise in commissions.

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19 June 2013
Facebook encourages businesses to share success stories

Tim Gibbon, director Elemental By Tim Gibbon
Social network Facebook wants businesses to share stories to demonstrate the value of its social and advertising services

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12 June 2013
AddThis.com integrates brand advocacy into advertising products

Tim Gibbon, director Elemental By Tim Gibbon
AddThis introduces its new social Brand Advocates service incorporating advocacy into its advertising platform to reach influencers with ad units in real-time

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6 June 2013
Netvibes updates its social search app fixing Twitter access

Tim Gibbon, director Elemental By Tim Gibbon
Netvibes updates its social analytics platform and allows customers to link their profiles to Twitter accounts for use within their personalised dashboards

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30 May 2013
Microsoft Safer Online poll reveals top five mobile peeves

Tim Gibbon, director Elemental By Tim Gibbon
A Microsoft Safer Online Facebook poll unveils that both genders agree on mobile annoyances, but differ when protecting their information whilst on the go.

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21 May 2013
Yahoo! retires Flickr Pro: Updates advertising and subscription models

Tim Gibbon, director Elemental By Tim Gibbon
Yahoo!, the Internet company that just this week acquired Tumblr, is to discontinue Flickr Pro in an approach to usher in new advertising and subscription models

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