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The Elemental blog for all things comms, social media and more

Find an opinion on most things popular, or not. Whether it's content strategy, digital marketing, online PR, social media, search et al - it’s here.

The X Factor and Frankie Cocozza

22 October 2011
The X Factor: Social media and the live shows infographic – Week 2

Rachel Hawkes, account director, Elemental By Rachel Hawkes
The second of the X Factor live shows brought some interesting television viewing and results last week. The activity and engagement from social media quarters wasn’t bad either, with one of the shows favourites Frankie Cocozza in the bottom two with NuVibe in the first sing-off, what role is social media have to play?

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86% of users want social network Facebook to lose new changes

26 September 2011
86% of users want social network Facebook to lose new changes

Tim Gibbon, director Elemental By Tim Gibbon
How much does social network Facebook annoy users with frequent changes? Facebook is no stranger to change, which under different circumstances is never a bad thing. The social network often makes updates to its privacy policy, management of it and functionality (including it design), often under pressure resulting in changes that users reject.

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The evolution of long distance relationships

23 September 2011
How social media helps in the evolution of long distance relationships

Tim Gibbon, director Elemental By Tim Gibbon
You've probably realised we enjoy a good infographic at Elemental, so what's not to enjoy about one that blends love and technology. The Rounds and Column Five Media have just done that, creating the evolution of long distance relationships - showing how technologies are used by couples.

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Twitter vs. Time battle

19 September 2011
When is the best time to Tweet? Twitter vs. Time

Tim Gibbon, director Elemental By Tim Gibbon
There's no doubt Twitter captures the imagination of countless people and media. So, how much time do we spend tweeting and what impact is Twitter having upon us? Lemon.ly has created a Twitter vs. Time infographic from January up until to September 2011 that unearths some interesting data. It's a great look at some statistics on Twitter and how people use it creating a brilliant 'battle of Twitter vs. Time'.

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Happy birthday WWW

6 August 2011
Happy birthday WWW

Tim Gibbon, director Elemental By Tim Gibbon
Happy birthday dear WWW, happy to you! Another year on, how is the Web shaping and is social media reaching tipping point?

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