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25 August 2011
Why B2B blogging is important in the social media age

Tim Gibbon, director Elemental By Tim Gibbon
Business-to-business (B2B) blogging is possibly more important than ever before, especially as the number of social channels continues to be a challenge for brands. What are the do's and don'ts when managing a business blog? How should you plan content and develop a blogging strategy?

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