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The Elemental blog for all things comms, social media and more

Find an opinion on most things popular, or not. Whether it's content strategy, digital marketing, online PR, social media, search et al - it’s here.

BBC Two Programme: Mark Zuckerberg Inside Facebook

1 December 2011
Mark Zuckerberg: Inside Facebook

Tim Gibbon, director Elemental By Tim Gibbon
BBC Two Programmes presents Mark Zuckerberg: Inside Facebook. BBC journalist Emily Maitlis interviews Facebook founder and CEO to be broadcast on BBC Two first on Sunday, 04 December 2011 at 21:00 GMT.

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Zuckerberg at f8 conference

22 September 2011
Big changes coming to Facebook: Timeline and verbs

Rachel Hawkes, account director, Elemental By Rachel Hawkes
Big announcement called Timeline for Facebook. Zuckerberg described it as “All of your stories, all of your apps, a new way to express who you are.” It will also integrate with mobile, to create a more seamless user experience from mobile to web. Facebook has also announced the addition of verbs so you will be able to ‘read a book’ or ‘watch a movie.’

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Facebook f8 developer conference x 150

22 September 2011
Facebook overhauls News Feed ahead of f8 conference

Rachel Hawkes, account director, Elemental By Rachel Hawkes
Since Google+ launched in July, Facebook has seemingly been rolling out regular changes to its functionality and terms of use in an effort to stop the ‘death of Facebook’ chants. This most recent change, the third in 10 days, hasn’t been as well received as Facebook may have hoped – but they have historically struggled to win users over with any new change.

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