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The Elemental blog for all things comms, social media and more

Find an opinion on most things popular, or not. Whether it's content strategy, digital marketing, online PR, social media, search et al - it’s here.

Skype in the workplace

9 November 2012
Skype's new online community for small businesses goes live

Rachel Hawkes, account director, Elemental By Rachel Hawkes
Skype has officially announced the launch of its new online platform, Skype In The Workplace (SITW), an online community for small businesses, entrepreneurs and start-ups

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Useful Social Media logo

5 November 2012
Corporate social media specialists to meet in London

Tim Gibbon, director Elemental By Tim Gibbon
Social media specialists to meet in London for The Corporate Social Media Summit Europe 2012 from this Tuesday

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American Red Cross Hurricane App

29 October 2012
Social media helps out during Hurricane Sandy

Rachel Hawkes, account director, Elemental By Rachel Hawkes
Hurricane Sandy is creating global headlines and its impact is far reaching, and as the US prepares to be safe and minimise the inevitable destruction, how is social media helping people out?

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Moo Sharing and communication through the ages infographic image

24 April 2012
Sharing and communication through the ages

Tim Gibbon, director Elemental By Tim Gibbon
We’re a communications consultancy, so we obviously love and have a keen interest in communications, regardless of the nature or source. We’re loving this ‘Sharing & communication through the ages’ infographic from 30,000 BC to the present day from print company Moo.

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Reporters Without Borders

3 February 2012
Google quietly enables country specific blocking for Blogger

Rachel Hawkes, account director, Elemental By Rachel Hawkes
Last week Twitter caused a bit of an international stir when it announced it could now block tweets on a per country basis. Yesterday, news that Google had in fact introduced the same thing three weeks earlier (on January 9th). Ironically, the day before Twitter announced its blocks, Reporters Without Borders released its index showing that Australia, the UK and the United States have less freedom of press this year than last.

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Atlassian Communication through the ages infographic

22 September 2011
Communication through the ages

Tim Gibbon, director Elemental By Tim Gibbon
Can you remember life before the internet? Were you around then? Before texting, Tweeting, +1, Like et al we all needed to communicate and its been the rise and fall of many. Atlassian's Communication through the ages infographic has a shot at and taking us through the how we've managed to stay in touch over the years.

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