Skip navigation

The Elemental blog for all things comms, social media and more

Find an opinion on most things popular, or not. Whether it's content strategy, digital marketing, online PR, social media, search et al - it’s here.

Social advertising in the US

11 April 2013
Social media ad revenue to hit $11 billion in four years

Rachel Hawkes, account director, Elemental By Rachel Hawkes
US Social media ads to grow by $6.3 billion by 2017 according to a new report published by research and advisory company BIA/Kelsey

Read More

Bubbly logo

15 January 2013
Voice blogging app Bubbly arrives in the UK with support of Rio Ferdinand

Rachel Hawkes, account director, Elemental By Rachel Hawkes
Singapore based micro-blogging app Bubbly, that’s driven solely by short voice messages, arrives in the UK today with support of Manchester United’s Rio Ferdinand

Read More

ITV logo

14 January 2013
ITV unveils global rebrand

Rachel Hawkes, account director, Elemental By Rachel Hawkes
ITV unveils new rebrand across all ITV properties around the world, including all five ITV channels and ITV Player

Read More

pinterest-150x150.jpg

3 January 2013
Pinterest in lawsuit after claims it stole the idea for the site

Rachel Hawkes, account director, Elemental By Rachel Hawkes
Popular visual pin board that was considered the new standout star in the social media world last year is preparing for a busy 2013. Pinterest ended the year with a lawsuit claiming the company stole ideas

Read More

Guardian Facebook app

14 December 2012
The Guardian to get closer to readers away from Facebook

Rachel Hawkes, account director, Elemental By Rachel Hawkes
From Monday, 17 December the Guardian is radically changing how it interacts with its readers within Facebook, instead directing “social readers” to the guardian.co.uk

Read More

Internet World 1992 to 2012 logo

20 April 2012
Cleve Gibbon from Cognifide to guest speak at Internet World

Tim Gibbon, director Elemental By Tim Gibbon
There’s no doubt that Internet World is going to be a bit special this year. Not only is Cleve Gibbon from Cognifide guest speaking, it also happens to be the 20th anniversary of what UBM claims is Europe’s largest digital marketing and internet conference.

Read More

Is love for Facebook waning?

24 August 2011
Is love for Facebook waning?

Rachel Hawkes, account director, Elemental By Rachel Hawkes
Is Facebook now deemed to be too big? As a society we tend to get behind someone when they're on their way up. We want them to succeed, we love an underdog don’t we? But... just don’t get too big. We don’t really like that. There’s been three significant developments that suggest Facebook is losing favour, and not just with those of us who are immersed in digital.

Read More

Blogger logo low resolution

19 August 2011
Why blog now?

Tim Gibbon, director Elemental By Tim Gibbon
After 10 years of consulting for agencies and brands on how to manage their blogs we’re now writing our own. We enjoy digital marketing, social media and the role that integrating direct channels have - as much as the next agency or consultancy.

Read More

Old Elemental site - small

5 August 2011
Soft launching the new Elemental site

Tim Gibbon, director Elemental By Tim Gibbon
It's taken a while, because we've had a few other things cooking, but we've now soft launched our new site and blog

Read MoreComments (1)

« Previous Page 1 of 1 Next »

Blog Archive

Elemental badges

Alltop logo Newsnow logo