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The Elemental blog for all things comms, social media and more

We've an opinion on most things popular, or not. Whether it's content strategy, digital marketing, online PR, search et al, it’s here. We'd like to see what you think too!

Klout, Kred and Peer Index logos

30 April 2012
Has your social media graph got enough Klout?

Tim Gibbon, director Elemental Tim Gibbon
As understanding social media grows increasingly important, social scoring is even more so. Should you care if your social graph has enough Klout?

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Moo Sharing and communication through the ages infographic image

24 April 2012
Sharing and communication through the ages

Tim Gibbon, director Elemental Tim Gibbon
We’re a communications consultancy, so we obviously love and have a keen interest in communications, regardless of the nature or source. We’re loving this ‘Sharing & communication through the ages’ infographic from 30,000 BC to the present day from print company Moo.

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Internet World 1992 to 2012 logo

20 April 2012
Cleve Gibbon from Cognifide to guest speak at Internet World

Tim Gibbon, director Elemental Tim Gibbon
There’s no doubt that Internet World is going to be a bit special this year. Not only is Cleve Gibbon from Cognifide guest speaking, it also happens to be the 20th anniversary of what UBM claims is Europe’s largest digital marketing and internet conference.

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Verity Facebook Insights

17 April 2012
Is Facebook Timeline ignoring community engagement?

Rachel Hawkes, account director, Elemental Rachel Hawkes
There is a lot of anecdotal evidence around at the moment about how Facebook’s Timeline is driving user engagement. Whilst this may be true to some extents, is it necessarily the whole picture and is Facebook Timeline helping or hindering a sense of community on a brand Page?

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Friends Reunited logo

10 April 2012
Social network Friends Reunited relaunches

Tim Gibbon, director Elemental Tim Gibbon
Considered one of the grandfathers of UK social networks, Friends Reunited launched its new beta site late last month, but what now? Can the social network (which first launched in 2000) win back its mojo and win both new and old audiences?

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Adobe Systems Incorporated logo 150x150

10 April 2012
The Adobe Digital Marketing Summit EMEA

Tim Gibbon, director Elemental Tim Gibbon
The revamped The Adobe Digital Marketing Summit EMEA 2012 checks in at UK shores next month. It sees many firsts including our friends Cognifide sponsoring the web experience marketing (WEM) track.

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Sitecore Digital Trendspot UK 2012

15 March 2012
Cognifide to exhibit and join stellar panel at Sitecore Digital Trendspot

Tim Gibbon, director Elemental Tim Gibbon
Friends of Elemental, Cognifide, are panelling up at Sitecore’s Digital Trendspot UK 2012 later today. Cleve Gibbon, chief marketing technology officer joins a stellar line-up of brands and Laust Sondergaard, chairman at Sitecore UK.

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Facebook Pages 30 March 2012 image

6 March 2012
Readying your Facebook Page for Timeline

Tim Gibbon, director Elemental Tim Gibbon
Like it (ahem) or not, Facebook Pages is changing. 30 March 2012 is the date not only to remember, but also perhaps be proactive in modifying brand pages to be ready for the awesome force that is Facebook. Integricity has created its ‘10 things you need to know about revamped Facebook Pages infographic’ to get businesses up to speed.

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Visual.ly logo

9 December 2011
Visual.ly releases blog and calls out to social media managers

Tim Gibbon, director Elemental Tim Gibbon
Infographic and data visualization directory Visual.ly has unveiled its new blog, aptly named the Data Design Blog with its first post, “A line walks into a bar.” The data visualization service also used Twitter to shout out to social media managers to help with feedback on its upcoming infographic and visualization tool.

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The evolution of long distance relationships

23 September 2011
How social media helps in the evolution of long distance relationships

Tim Gibbon, director Elemental Tim Gibbon
You've probably realised we enjoy a good infographic at Elemental, so what's not to enjoy about one that blends love and technology. The Rounds and Column Five Media have just done that, creating the evolution of long distance relationships - showing how technologies are used by couples.

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