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The Elemental blog for all things comms, social media and more

We've an opinion on most things popular, or not. Whether it's content strategy, digital marketing, online PR, search et al, it’s here. We'd like to see what you think too!

Netvibes and Twitter image 150x150

6 June 2013
Netvibes updates its social search app fixing Twitter access

Tim Gibbon, director Elemental By Tim Gibbon
Netvibes updates its social analytics platform and allows customers to link their profiles to Twitter accounts for use within their personalised dashboards

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Flickr logo 150x150

21 May 2013
Yahoo! retires Flickr Pro: Updates advertising and subscription models

Tim Gibbon, director Elemental By Tim Gibbon
Yahoo!, the Internet company that just this week acquired Tumblr, is to discontinue Flickr Pro in an approach to usher in new advertising and subscription models

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On The Edge Digital logo

29 April 2013
We're supporting On The Edge London 2013

Tim Gibbon, director Elemental By Tim Gibbon
Elemental supports and to attend digital marketing conference On The Edge London 2013

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Marketers Events Calendar infographic image 150x150

19 April 2013
Introducing the Marketers Events Calendar infographic

Tim Gibbon, director Elemental By Tim Gibbon
When putting together the Infographic, it was our goal to provide our fellow marketers a comprehensive, but visual, way of better planning what events are going to best suit them throughout the whole year

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Social Media in the Utilities Sector 150x150 banner

15 April 2013
Elemental to guest speak at Social Media in the Utilities Sector conference

Tim Gibbon, director Elemental By Tim Gibbon
We’re sharing social media experience at Social Media in the Utilities Sector conference this week.

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Brandwatch Social Oscars data visualisation

15 February 2013
Data visualisation asks if social media can predict Oscar winners

Tim Gibbon, director Elemental By Tim Gibbon
How will the Social Oscars data visualisation do in predicting the Academy Awards Oscar winners ahead of the eagerly anticipated Hollywood ceremony?

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VirComm Summit 2013

8 February 2013
Online community VirComm Summit 2013 round-up

Rachel Hawkes, account director, Elemental By Rachel Hawkes
The second Virtual Communities (VirComms) was the first conference in our 2013 calendar, and being about online community management I was particularly interested to hear the panels

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Nielsen Social Media Report

5 December 2012
Social media is coming of age says Nielsen

Rachel Hawkes, account director, Elemental By Rachel Hawkes
Still growing exponentially and now an integral part of our day-to-day lives, social media is coming of age says a new report by Nielsen and NM Incite. The findings are released in the latest Social Media Report

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Internet Week Europe (IWE) logo

12 November 2012
What’s social at Internet Week Europe (IWE) 2012?

Tim Gibbon, director Elemental By Tim Gibbon
Internet Week Europe, IWE, Internet Week, digital festival, digital marketing, social media, BBC Worldwide, BBC Worldwide Labs, Facebook, Google, Krowd 9 and wireWAX

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American Red Cross Hurricane App

29 October 2012
Social media helps out during Hurricane Sandy

Rachel Hawkes, account director, Elemental By Rachel Hawkes
Hurricane Sandy is creating global headlines and its impact is far reaching, and as the US prepares to be safe and minimise the inevitable destruction, how is social media helping people out?

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