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The Elemental blog for all things comms, social media and more

Find an opinion on most things popular, or not. Whether it's content strategy, digital marketing, online PR, social media, search et al - it’s here.

How to train your employees to handle social media infographic image

2 August 2012
Is your business and employees ready to handle social media?

Tim Gibbon, director Elemental By Tim Gibbon
Thank goodness we’re nearly moving past the age-old debate where day to day social media should sit (obviously in-house with the brand), now we’re onto skilling up employees.

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mediaPro 2011

13 October 2011
We’re rocking up at integrated marketing conference mediaPro

Tim Gibbon, director Elemental By Tim Gibbon
We’re heading down to integrated marketing conference mediaPro at London Olympia in November where we’ll be exhibiting. Billed as the premier UK integrated marketing event, we’ll be in the social media consultancy lounge area (adjacent to the social media seminar area) where you can meet us for an informal chat and pick our brains in some comfy chairs.

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Social Business Index by the Dachis group

19 September 2011
Social media agency lists online value of top social businesses

Tim Gibbon, director Elemental By Tim Gibbon
Last week social media agency the Dachis Group released a database they’ve dubbed the Social Business Index. It lists between 20,000 and 26,000 brands based upon data collated from range of social environments – including information from 100 million worldwide social accounts. The private version of the index was released in June 2011, tracking and monitoring social platforms with its specially created algorithm.

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