6 June 2013
Netvibes updates its social search app fixing Twitter access
By Tim Gibbon
Netvibes updates its social analytics platform and allows customers to link their profiles to Twitter accounts for use within their personalised dashboards
15 February 2013
Data visualisation asks if social media can predict Oscar winners
By Tim Gibbon
How will the Social Oscars data visualisation do in predicting the Academy Awards Oscar winners ahead of the eagerly anticipated Hollywood ceremony?
4 October 2012
HootSuite to help businesses find social media ROI
By Rachel Hawkes
Social media management platform HootSuite has teamed up with Webtrends Analytics to deliver its customers with actionable data that joins what happens across their social media channels with their own websites.
19 January 2012
Dachis Group unveils Social Performance Monitor for brands
By Tim Gibbon
We blogged back in September 2011 about social media agency the Dachis Group releasing its Social Business Index. The US-based social media company has now unveiled its latest app, the Social Performance Monitor (SPM).
20 December 2011
The X Factor: Social media and the live shows infographic – Week 10
By Rachel Hawkes
Social media and The X Factor: what we learnt [infographic] from series 8 including Social media predicted the winner;; There’s no ‘hindsight bias’ here and Tulisa gains most Twitter followers for the first time in the series
19 December 2011
The X Factor social media live show finale analysis
By Rachel Hawkes
The infographic demonstrates how social media predicted the winner, girl band Little Mix, making X Factor history becoming the first group to win. In a X Factor first, Wembley was the venue for the final three contestants Marcus Collins, Amelia Lily and Little Mix performing in front of 10,000 super fans for the all important record deal and shot at the Christmas number one.
8 December 2011
The X Factor hit by Bieber fever
By Rachel Hawkes
As we’re entering the final week, we are keeping an even keener eye on all things X Factor and social media.
The semi final results show was hit by Bieber fever yesterday as Canadian superstar performed. Whether he sang live or mimed is still the subject of tweetbate, but regardless of that he caused a bit of a social media stir. As was to be expected.
3 December 2011
The X Factor: Social media and the live shows infographic – Week 8
By Rachel Hawkes
So, who's going to win? Social media is pointing to a Little Mix victory. Although there may not be huge differences in the actual numbers of fans that each of the four remaining contestants have across both Facebook and Twitter, what separates them is how they are growing week by week. The rate of growth of each contestants social assets is reflected by their performance, what goes on during the week and so on. But viewing figures will obviously have an impact as well. If we look at the average number of fans that each contestant gained throughout the eight weeks, this follows a similar pattern to that of the viewing figures.
26 November 2011
The X Factor: Social media and the live shows infographic – Week 7
By Rachel Hawkes
There's fresh controversy around how the Marks & Spencers ad featuring the finalists is creating a bit of stir about favouritism, with new editing swapping Misha B’s spot for Amelia Lily. I have also raised twice over the last seven weeks over what could be perceived favouritism of 17 year old Irish contestant Janet Devlin, due to her prominence on the programme’s official YouTube channel and email shots.
18 November 2011
The X Factor: Social media and the live shows infographic – Week 6
By Rachel Hawkes
Creating quite the media storm certainly helped The X Factor’s social profiles, with the programmes YouTube channel seeing an extra one million upload views and a 350 increase in subscribers this week compared to Week 5. The interesting figures for The X Factor come when you look at its Facebook engagement and Twitter followers.
« Previous Page 1 of 2 Next »
