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The Elemental blog for all things comms, social media and more

We've an opinion on most things popular, or not. Whether it's content strategy, digital marketing, online PR, search et al, it’s here. We'd like to see what you think too!

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15 April 2013
Elemental to guest speak at Social Media in the Utilities Sector conference

Tim Gibbon, director Elemental By Tim Gibbon
We’re sharing social media experience at Social Media in the Utilities Sector conference this week.

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9 July 2012
How utility company National Grid harnesses social media

Tim Gibbon, director Elemental By Tim Gibbon
The National Grid is a great example of how social media can be harnessed effectively to interact with audiences and should always be more than being sprawled across social networks. How does the utility company bring the channel into the fold without loosing sight of its wider objectives?

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