18 October 2011
The economics of social gaming infographic
Mashable's infographic entitled 'The economics of social gaming' sheds a few statistics on social gaming. It highlights a few keys facts from the UK and US demonstrating the incredible growth of social gaming and how its attracted acquisitions from large ' players' from the world of both entertainment and gaming.
The infographic takes a look at the following with some figures that it the addictive and viral nature of social games into perspective:
- Social gamers
- In-game purchases
- Mobile gaming
- Major acquisitions
With 83% of participants using Facebook to play online games (although we aren't sure where this particular item of data comes from) and $6 billion USD to be spent by internet users on virtual goods in 2013, it's just one reasion why EA Games acquired social gaming company Playfish in 2009 for up to $400 milion USD and Disney trumping them with the acquistion of Playdom in 2010 for $763.2 million USD. Clearly mobile and tablets is where it's at with the mobile gaming industry predicted to reach $54 billion by 2015 and 84% of tablet owners playing games. A few more figures below.
Mashable the economics of social gaming infographic
Trackback to this blog post using the URL below