1 April 2010
Tim on design and development for the Apple iPad
.net - the big question – Your thoughts on the Apple iPad?
Tim on what impact the the recently launched Apple iPad will have upon the design and web development arena for .net magazine
I've heard it called a giant sanitary towel, the new Dom Jolley Trigger Happy phone and the most expensive mobile phone hybrid device ever....amongst other things. Apple certainly courted enough blogger, media and consumer chatter, but a lot of it isn't as flattering as I am sure they intended. Could it be that consumer and industry pundits are becoming less excited about Apple's products and service? Is their golden age slowing down?
I can't say I was glued to the internet to wait for the announcement, but ironically I was picking up some new MacBook Pros we've bought the company. Given we have a few iPhone 3Gs to accompany them, it’s not like we aren't locked into the brand for the time being. Therefore, for us the iPad would be a nice to have, but not a necessity. The benefits are obvious from business and personal perspectives that may be realised further if I ever got to use one.
I haven't seen many ereaders in use, only the Kindle a few times on the tube in London and they are eye catching. Amazon's CEO claims that millions have been sold and this is also highlighted in an Amazon press release, but I wonder how realistic this figure is, given that many people I have asked have never seen one up close and personal. I find is bizarre that at company of this nature doesn't know more accurately how many units it has sold. Interesting developments all the same since we first discussed Kindle funnily enough more or less the same time last year.
With Apple's intention to create a store and already working with publishers and media owners, the need for developers and web designers to create content for the iPad platforms grows. Although not as great before, even with millions of ereaders in action perhaps there will be greater emphasis to consider this audience now that it will set so much more interest into play. The Apple site is now updated with the iPad details and ready-to-order call to action, it's the age old line now of only time will tell whether audiences will be excited enough to buy it en-masse."
Tim's feedback first appeared in .net print magazine (issue 200 in April 2010). See Rachel's response to the question here.
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