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InfoSpace

Publicly trading InfoSpace uses its web search products and services including metasearch to power its branded websites such as WebFetch, WebFetchPro, DogPile and WebCrawler. InfoSpace also powers its private-label online and mobile search and directory services for distribution partners that use its technologies across their destinations enriching user experiences relating to content management and search.

What we did for InfoSpace

Elemental services diagram for InfoSpace including news engine SEO, online PR and public relationsIntegrated comms (media relations, online PR and social search) launched the InfoSpace brand across Europe in addition to the new products and services that were developed.  Our comms also launched InfoSpace sub-brands such as WebFetch and WebFetchPro, supporting viral marketing undertaken by the brand.

Media relations conveyed the benefits of multi-search (metasearch) in addition to announcements about new partners, appointments and the growth of the company.  It made InfoSpace more visible and built kudos - assisting it to pitch and be successful more effectively in a competitive search market.

To learn more about the work we did for InfoSpace, have a look at our case study.

 


Tags: InfoSpace, InfoSpace Europe, mobile, search, video, Metasearch, search marketing, search technology