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Social commerce

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Publication: New Media Age
Issue Number: 10 February 2011
Industry Sector: Business, Marketing, Retail
New Media Age look at the increasing number of brands entering the world of social commerce.  Elemental's Rachel Hawkes talks to NMA about the value of adding Facebook's DNA into the shopping experience.


Tags: social commerce, social shopfront, ecommerce, group buying, social shopping, retail, e-retail, New Media Age, NMA