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The minefield of social media monitoring

Media monitoring

Publication: CorpComms
Issue Number: Issue 42, 01 December 2009
Industry Sector: Business, Marketing, Technology
CorpComms examines the challennge of listening to online conversations without interrupting their flow. Tim Gibbon, director at Elemental discusses the issues that agencies and brand may encounter

Tags: CorpComms, online converations, online monitoring, tim gibbon, Elemental