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Twitter is a 'flexible and cost-effective' way of reaching audiences

Publication: BCS - Chartered Institute of IT
Issue Number: 19 April 2011
Industry Sector: Business, Marketing

Tim Gibbon, director at Elemental on how micro-blogging service Twitter can be an effective tool for marketing for the BCS - Chartered Institute of IT.

Tags: BCS, Chartered Institute of IT, micro blogging, Blogging, Twitter, marketing, tim gibbon