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‘A Bigger Bang!’ digital event to show delegates how to deliver better campaigns

Marketing technology agency Cognifide to host ‘A Bigger Bang!’ event this month to help brand managers and digital marketers deliver better campaigns


Thursday, 08 November 2012, London, UK ---- Cognifide is to host a series of free to attend events for senior marketers entitled A Bigger Bang!

The first in the A Bigger Bang! series is Digital Marketing: "How to do more with less?" is in association with cloud computing specialists Rackspace and in partnership with Sitecore
 
The Bigger Bang event boasts a stellar line-up including ex-agency veteran Chris Arnold, social media consultant Jemima Gibbons, Paul Bolt director of enterprise channel sales and marketing at Rackspace and Chris Vezey sales director of web content management and online engagement company Sitecore UK.

The half-day event, which takes place in The Soho Hotel in central London, is for senior level delegates from a range of sectors.  Delegates will not only hear the latest from experts and participate in question and answer sessions, they’ll be able to network and bounce ideas off peers.

Ray Kane, business development director at Cognifide comments, “Marketers are faced with more challenges today than ever before.  From increasing the speed to market of results driven campaigns whilst maintaining customer engagement, integrating activity, measuring cross-channel success and so on – it’s challenging times.  The Bigger Bang! event will demonstrate how marketing technology can be one less challenge they have to face.  We’ve an experienced and talented panel that are not only specialists, but respected authors in their fields. They’ll be debating, sharing and imparting their knowledge on how marketers can maximise the effectiveness on what they deliver without compromising on quality.”

“We’ll also be providing delegates the first opportunity to briefly see how our newly developed Campaign as a Service (CaaS) will be the next generation of marketing technology that unifies what they can do to maximise efficiency whist delivering upon standout creative and flexible campaigns,” adds Kane.

Keep up-to-date with the A Bigger Bang! event via @cogcaas and hash tag #CaaSBB for the latest and the A Bigger Bang! competition. Follow all things Cognifide on Twitter with @cognifide.

----Ends----

----Notes to editors----

About the A Bigger Bang! event

The Cognifide and Sitecore A Bigger Bang! Is a free to attend event hosted and chaired by Miro Walker, CEO at Cognifide is in partnership with Rackspace and Sitecore is a free to attend event on Monday, 12th November 2012 from 12:00 to 15:00.

Location:
Screening Room & The Crimson Bar
The Soho Hotel
4 Richmond Mews
London
W1D 3DH

Register now to book your place at http://www.cognifide.com/bigger-bang/.

Keep up-to-date with the A Bigger Bang event via @cogcaas and hash tag #CaasBB for the latest and the A Bigger Bang! competition. Follow all things Cognifide on Twitter @cognifide.

The media spokespeople for Cognifide are Stuart Dean COO, Cleve Gibbon, chief marketing technology officer, Ray Kane, business development director and Miro Walker, CEO. Photographs are available of the Cognifide team.

For more information and images visit the Elemental media centre.


About Cognifide

Cognifide is a global marketing technology agency that specialises in planning, building and supporting medium, and large-scale digital marketing technology platforms.

Cognifide transform Adobe and Sitecore products into superior websites, intranets and extranets.  You’re likely to have seen Cognifide’s work and not known it was by them - the chances are that you’ve also used it. They work in the background, the glue that binds creative design from the world’s top ideas agencies with the digital content requirements of global brands such as Allianz, Chivas Regal, Investec Bank, John Lewis, Roche, Skype and Virgin Media.

You’ll probably want to learn more about Cognifide’s approach.  You might want to meet some of its people. Take your time and, if you’d like to talk, they’d love to hear from you.


Tags: A Bigger Bang!, marketing, marketing event, digital marketing, marketers, cognifide