InfoSpace and ipoints offer users rewards through new loyalty programme
InfoSpace Europe, the mobile entertainment, private-label search and online directories company partners with ipoints
InfoSpace and ipoints partner to offer WebFetch.com users rewards through new loyalty programme
13 June 2006, London, UK ---- InfoSpace Europe http://www.infospaceinc.com, the mobile entertainment, private-label search and online directories company, has signed up to be a partner of ipoints.co.uk, the UK’s biggest online coalition loyalty programme. This deal means that for the first time, consumers will be able to earn personal rewards, in the form of ipoints, for searching the internet via InfoSpace’s search engine WebFetch.com http://www.webfetch.com. WebFetch.com uses metasearch technology to bring together the best search results from several search engines, including Google, MSN and Yahoo!. Now, WebFetch.com visitors will be able to sign up with ipoints.co.uk, the biggest online coalition loyalty programme in the UK, to earn ipoints according to the number of searches they do.
Additionally, WebFetch.com users have the opportunity to collect ipoints from other ipoints.co.uk partners such as ChoicesUK.com, making it easy to collect significant numbers of ipoints quickly. These ipoints can then be exchanged for a wide variety of free gifts from magazine subscriptions and DVDs, to flying lessons, free flights, TVs, designer jewellery and cameras. There will also be a link from the ipoints.co.uk website inviting ipoints members to try out WebFetch.com.
“We chose to partner with ipoints as they are leaders in online customer retention,” said Dominic Trigg, vice president of search at InfoSpace Europe. “They have a large audience of loyal, active internet users and they have the advanced technology to enable this complex programme to work simply, effectively and non-intrusively. In partnering with ipoints, we have an opportunity to differentiate our own WebFetch.com brand and create a new reason for consumers to return to our site.”
In order to maintain motivation, WebFetch.com will also feature an ipoints progress bar which will show people how many ipoints earning searches they have done. Those who join the programme will be able to earn two ipoints for their first ten searches and two ipoints for the 20 subsequent searches. Thereafter, they will earn two ipoints for every 30 searches up to a maximum of 120 searches each month. There will also be a link from the ipoints.co.uk Web site inviting ipoints members to try out WebFetch.com.
Geraldine Tosh, managing director at ipoints adds, “By linking with ipoints, InfoSpace is giving consumers a great opportunity to try out WebFetch.com and find out for themselves how effective this search engine is at coming up with the best results. With ipoints, they then also have a great on-going reason to make WebFetch.com their main search engine.”
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The media spokespeople for InfoSpace Europe, Search & Directory are Dominic Trigg, vice president and Gavin Somers, marketing director.
InfoSpace Search & Directory markets Web search and online directory products that help users find the information they need while creating revenue opportunities for merchants. InfoSpace Search & Directory operates a family of Internet properties that includes WebFetch (http://www.webfetch.com), Dogpile (http://www.dogpile.com), Switchboard (http://www.switchboard.com), WebCrawler (http://www.webcrawler.com), InfoSpace.com (http://www.infospace.com) and MetaCrawler (http://www.metacrawler.com). InfoSpace Search & Directory also powers Web search, along with online yellow and white pages, for a variety of Web sites. InfoSpace Search & Directory is a business of InfoSpace, Inc. (NASDAQ:INSP)
InfoSpace, Inc. drives mobile media innovation. With one of the world’s largest mobile content libraries, InfoSpace makes it easy for consumers to discover, personalize and enjoy their on-the-go experiences. The company uses its superior merchandising and technology capabilities to facilitate the delivery of original and licensed content across hundreds of mobile devices and through multiple channels.
InfoSpace also mobilizes brands and creates programming and revenue opportunities for mobile operators. The company’s products and services have extensive reach in North America and Europe through carriers such as Cingular Wireless, Sprint Nextel, T-Mobile, Verizon Wireless, and Virgin Mobile; in partnership with world-class brands such as Cablevision and Fox News; and through online Web sites such as Dogpile (Dogpile.com), which showcase the company’s leading metasearch technology and key advertising partnerships with companies like Google, SuperPages, Verizon, Yahoo! and Yellowpages.com.
InfoSpace Inc. releases are located at http://investor.infospaceinc.com
Ipoints ltd. is a direct marketing and loyalty services provider. Ipoints own and operate ipoints.co.uk, UK’s biggest internet-based coalition loyalty programme, with over 1 million registered members who earn ipoints from over 300 etailer partners and exchange them for a variety of rewards covering over 200,000 items.
It provides the means for companies to reward their customers with meaningful and desirable products. In addition, ipoints as a media-owner has a database of active online customers, providing access to clients for direct marketing purposes. Ipoints also build and manage white label staff and trade incentive and motivation programmes.
This release contains forward-looking statements regarding InfoSpace and its partnership with ipoints ltd. These forward-looking statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those projected. These statements are not guarantees of future performance and are subject to certain risks, uncertainties and assumptions that are difficult to predict. Factors that could affect InfoSpace's actual results include the scope and timing of market acceptance of the ipoints programme features at InfoSpace’s Web property WebFetch.com. A more detailed description of certain factors that could affect actual results include, but are not limited to, those discussed in InfoSpace's most recent Annual Report on Form 10-K and quarterly reports on Form 10-Q as filed from time to time, in the section entitled "Risk Factors." Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this release. InfoSpace undertakes no obligation to update publicly any forward-looking statements to reflect new information, events or circumstances after the date of this release or to reflect the occurrence of unanticipated events.
Source: InfoSpace, Inc.
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