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Title How brands can crash the party
How brands can connct with younger generations using social media
Publication: Media Week 
Issue Number: Media Week, 21 April 2009 
Industry Sector: Advertising, Marketing & PR, Business & e-business, Design, Mobile & Telecoms
Format: Offline, Online
Detail: Social media has attracted brands who have spotted an opportunity to raise their profile with young audiences. Media Week finds out how advertisers can strike up the right conversations

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