| Title | Online ads get the personal touch How software hepled in increase its online ROI |
| Publication: | Brand Management |
| Issue Number: | November 2007, Page 45 |
| Industry Sector: | Advertising, Marketing & PR, Business & e-business, Computing, IT & Technology |
| Format: | Offline, Online |
| Detail: | Brand Management talk to Halifax and shoe how Ominture's Touch Clarity software helped increase its online ROI |