ad:tech Press Release - iMedia Connection to enter UK at ad:tech's Digital Consumer Forum

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ad:tech sees launch of iMedia Connection at the Digital Consumer Forum

iMedia Connection to make its debut in the UK sponsoring the Digital Consumer Forum at ad:tech London 2007

20 September 2007, London, UK ---- dmg world media (http://www.dmgworldmedia.com) announces the arrival of iMedia Connection in the UK at the ad:tech London (http://www.ad-techlondon.co.uk ) conference on 26-27th of September 2007.

iMedia Connection (http://www.imediaconnection.com/UK/) is a trade publisher and event producer that serves to connect the online marketing community. Its arrival in the UK has been much anticipated after great success in the United States. iMedia Connection will make its debut by sponsoring the Digital Consumer Forum (http://www.ad-techlondon.co.uk/adtechlondon/dcm.html) at ad:tech London, the premier event for digital marketers.

Over the course of the two days, delegates will hear case study led presentations from a broad range of digital marketing experts ; where brands will share their experiences alongside agencies. Speakers include British Airways, COI, Five, Honda, Microsoft, Pearl & Dean, Royal Mail, Unilever and USC. Attendees will have the opportunity for Q&A with the experts at the conclusion of each of the 11 sessions.

Christophe Asselin, group marketing manager at ad:tech Europe comments, “Attendees will experience stimulating case studies that demonstrate how brands build loyalty with consumers in a fast-paced competitive marketplace. They will hear how to re-engage with their audiences through imaginative digital communications.”

There are a maximum of 70 seats per session, and priority entrance will be given to registered recipients of the iMedia Newsletter . Interested persons should express their interest by registering to attend ad:tech London 2007 (http://www.ad-techlondon.co.uk/adtechlondon/registration.shtml ), and additionally the iMedia Newsletter at http://www.imediaconnection.com/email/subscribe.asp .

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----Notes to editors----

To register for the two day show , do so by visiting the ad:tech London Website at http://www.ad-techlondon.co.uk/ .

Click on Media Alerts to register to receive forthcoming news from Elemental Communications and its clients .

This press release is available in PDF, plain text and Word formats . Photographs are available of the ad:tech team .

The media spokesperson for ad:tech is Christophe Asselin, group marketing manager .

About ad:tech London
http://www.ad-techlondon.co.uk

Dedicated exclusively to interactive advertising and marketing technologies such as internet marketing, search engine marketing, email marketing, mobile marketing and e-commerce, ad:tech London is the only event in the UK that gives its visitors from blue-chip companies and SMEs the opportunity to investigate a complete range of end-to-end interactive advertising and marketing solutions. ad:tech London is a unique opportunity for CEOs, brand/product managers, marketing directors, media planners/buyers, creative directors, campaign managers, advertisers, agency executives, sellers, and suppliers to understand what interactive technologies can do as part of the promotional mix and how to generate results that translate directly into increased performance and ROI.

About dmg world media
http://www.dmgworldmedia.com

An international exhibition and publishing company, dmg world media produces over 300 market-leading trade exhibitions, consumer shows and fairs each year and publishes 45 related magazines, newspapers, directories and market reports. dmg world media employs more than 700 people and maintains a worldwide presence through more than 30 offices in the United States, Canada, the United Kingdom, France, the United Arab Emirates, China, Australia and New Zealand. dmg world media is a wholly-owned subsidiary of the Daily Mail and General Trust plc (DMGT), one of the largest and most successful media companies in the UK. For more information on dmg world media please visit http://www.dmgworldmedia.com.

About iMedia Connection
http://www.imediaconnection.com

iMedia Communications, Inc. is a trade publisher and event producer serving the interactive media and marketing industry. The company was founded in September of 2001 and is a subsidiary of dmg world media.

----Contact----

Elemental Communications

Tim Gibbon, Director
Mobile: +44 (0) 7930 375 663

Rachel Hawkes Account Director
Mobile: +44 (0) 776 665 1244
Email: mediacentre@elementalcomms.co.uk

Telephone: +44 (0) 870 745 9292
Fax: +44 (0) 870 745 9293

Website: http://www.elementalcomms.co.uk

Address: Second Floor, 145 -157 St John Street, London, EC1V 4PY, England, UK

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