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		<title>Elemental Communications - Elemental Communications - Media Coverage</title>
		<link>http://www.elementalcomms.co.uk/</link>
		<description>The Elemental Communications media coveraege news feed. About the media consultancy, integrating communications, online public relations, off and online PR in London, England, UK</description>
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		<pubDate>Sun, 19 Oct 2008 22:00:00 GMT</pubDate>
		
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			<title><![CDATA[Managing working relationships]]></title>
			<guid>http://www.elementalcomms.co.uk/media_centre/media_coverage/current/6/ElementalCommunications/1384/Managingworkingrelationships/</guid>
			<description><![CDATA[<ul>
	<li><strong>Publication:</strong> The Maketer</li>
	<li><strong>Issue Number:</strong> 20 October 2008</li>
	<li><strong>Format:</strong> Offline</li>
</ul>
The Chartered Institute of Marketing (CIM) publication The Marketer discuss how to manage relationships between agency, client and/or consultancy.&nbsp; Tim Gibbon, director at Elemental interviewed and provide top tips for success<br /><b><br /><a href="http://www.themarketer.co.uk/articles/professional-development/fast-lane/the-20-minute-course-in-managing-working-relationships/" target="_blank" title="&gt;&gt; Link to The Marketer article">&gt;&gt; Link to The Marketer article</a></b>]]></description>
			<link>http://www.elementalcomms.co.uk/media_centre/media_coverage/current/6/ElementalCommunications/1384/Managingworkingrelationships/</link>
			<pubDate>Sun, 19 Oct 2008 22:00:00 GMT</pubDate>
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			<title><![CDATA[Crisis, what crisis?]]></title>
			<guid>http://www.elementalcomms.co.uk/media_centre/media_coverage/current/6/ElementalCommunications/1387/Crisiswhatcrisis/</guid>
			<description><![CDATA[<ul>
	<li><strong>Publication:</strong> Revolution magazine</li>
	<li><strong>Issue Number:</strong> Revolution, October 2008, Pages 63-68</li>
	<li><strong>Format:</strong> Offline</li>
</ul>
Revolution discusses how when challenging times arrives for brands how search marketing and news search can play its role.&nbsp; Tim Gibbon, director at Elemental explains how brands can manage&nbsp; reputations online.<br /><br /><b><a href="http://www.brandrepublic.com/News/855302/Search-Special-Report-Crisis-crisis/" target="_blank" title="&gt;&gt; Link to Revolution search article">&gt;&gt; Link to Revolution search article</a></b>]]></description>
			<link>http://www.elementalcomms.co.uk/media_centre/media_coverage/current/6/ElementalCommunications/1387/Crisiswhatcrisis/</link>
			<pubDate>Thu, 16 Oct 2008 22:00:00 GMT</pubDate>
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			<title><![CDATA[.net - The Big Question - Which Website has the biggest impact?]]></title>
			<guid>http://www.elementalcomms.co.uk/media_centre/media_coverage/current/6/ElementalCommunications/1380/netTheBigQuestionWhichWebsitehasthebiggestimpact/</guid>
			<description><![CDATA[<ul>
	<li><strong>Publication:</strong> .net magazine</li>
	<li><strong>Issue Number:</strong> 01 October 2008, Issue 181, Pages 112-113</li>
	<li><strong>Format:</strong> Offline</li>
</ul>
Tim Gibbon and Rachel Hawkes from media consultancy Elemental answers which Website has had the biggest impact upon their lives<br /><br /><a href="http://www.netmag.co.uk/zine/big-question/deep-impact" target="_blank" title="&gt;&gt; Link to the .net the big question article"><b>&gt;&gt; Link to the .net the big question article</b></a>]]></description>
			<link>http://www.elementalcomms.co.uk/media_centre/media_coverage/current/6/ElementalCommunications/1380/netTheBigQuestionWhichWebsitehasthebiggestimpact/</link>
			<pubDate>Tue, 30 Sep 2008 22:00:00 GMT</pubDate>
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			<title><![CDATA[.net - The Big Question - What would be your fictional robot?]]></title>
			<guid>http://www.elementalcomms.co.uk/media_centre/media_coverage/current/6/ElementalCommunications/1378/netTheBigQuestionWhatwouldbeyourfictionalrobot/</guid>
			<description><![CDATA[<ul>
	<li><strong>Publication:</strong> .net magazine</li>
	<li><strong>Issue Number:</strong> September 2008, Issue 180, Pages 112-113</li>
	<li><strong>Format:</strong> Offline</li>
</ul>
Tim Gibbon and Rachel Hawkes from media consultancy Elemental answers if you could own a fictional robot, which would it be, and why?<br /><br /><b><a href="http://www.netmag.co.uk/zine/big-question/top-of-the-bots-part-2" target="_blank" title="&gt;&gt; Link to the .net the big question article">&gt;&gt; Link to the .net the big question article</a></b>]]></description>
			<link>http://www.elementalcomms.co.uk/media_centre/media_coverage/current/6/ElementalCommunications/1378/netTheBigQuestionWhatwouldbeyourfictionalrobot/</link>
			<pubDate>Tue, 09 Sep 2008 22:00:00 GMT</pubDate>
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			<title><![CDATA[.net  - The Big Question - What is the impact of an Internet recession?]]></title>
			<guid>http://www.elementalcomms.co.uk/media_centre/media_coverage/current/6/ElementalCommunications/1352/netTheBigQuestionWhatistheimpactofanInternetrecession/</guid>
			<description><![CDATA[<ul>
	<li><strong>Publication:</strong> .net magazine</li>
	<li><strong>Issue Number:</strong> .net, September 2008, Issue 179 Pages 112-113</li>
	<li><strong>Format:</strong> Offline</li>
</ul>
.net the big question asks Tim Gibbon and Rachel Hawkes from Elemental what impact the recession would have on the Internet industry and a downturn the sector they work within.<br /><br /><a href="http://www.netmag.co.uk/zine/big-question/crunch-time" target="_blank" title="&gt;&gt; Link to the .net big question"><b>&gt;&gt; Link to the .net big question</b></a>]]></description>
			<link>http://www.elementalcomms.co.uk/media_centre/media_coverage/current/6/ElementalCommunications/1352/netTheBigQuestionWhatistheimpactofanInternetrecession/</link>
			<pubDate>Sun, 31 Aug 2008 22:00:00 GMT</pubDate>
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			<title><![CDATA[.net - The Big Question - Mobile web domination?]]></title>
			<guid>http://www.elementalcomms.co.uk/media_centre/media_coverage/current/6/ElementalCommunications/1346/netTheBigQuestionMobilewebdomination/</guid>
			<description><![CDATA[<ul>
	<li><strong>Publication:</strong> .net magazine</li>
	<li><strong>Issue Number:</strong> .net,  August 2008, Issue 178, Pages 112-113</li>
	<li><strong>Format:</strong> Offline</li>
</ul>
With mobile platforms playing an increasing part in web design, Tim Gibbon and Rachel Hawkes from Elemental discuss for .net whether we are about to witness the next big internet revolution.<br /><a href="http://www.netmag.co.uk/zine/big-question/portable-potential-part-2" target="_blank" title=" &gt;&gt; Link to .net magazine the big question"><br /><b>&gt;&gt; Link to .net magazine the big question <br /></b></a>]]></description>
			<link>http://www.elementalcomms.co.uk/media_centre/media_coverage/current/6/ElementalCommunications/1346/netTheBigQuestionMobilewebdomination/</link>
			<pubDate>Thu, 31 Jul 2008 22:00:00 GMT</pubDate>
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			<title><![CDATA[Future proofing for video]]></title>
			<guid>http://www.elementalcomms.co.uk/media_centre/media_coverage/current/6/ElementalCommunications/1357/Futureproofingforvideo/</guid>
			<description><![CDATA[<ul>
	<li><strong>Publication:</strong> Revolution magazine</li>
	<li><strong>Issue Number:</strong> Revolution, August2008, Pages 62-63</li>
	<li><strong>Format:</strong> Offline</li>
</ul>
Revolution Web Hosting Report on how brands approach web hosting and how they can prepare for the increased usage of video content. Duncan Malcolm, managing director from EveryCity interviewed.]]></description>
			<link>http://www.elementalcomms.co.uk/media_centre/media_coverage/current/6/ElementalCommunications/1357/Futureproofingforvideo/</link>
			<pubDate>Thu, 31 Jul 2008 22:00:00 GMT</pubDate>
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		<item>
			<title><![CDATA[Tools of the trade - Google Ad Planner]]></title>
			<guid>http://www.elementalcomms.co.uk/media_centre/media_coverage/current/6/ElementalCommunications/1354/ToolsofthetradeGoogleAdPlanner/</guid>
			<description><![CDATA[<ul>
	<li><strong>Publication:</strong> New Media Age (NMA)</li>
	<li><strong>Issue Number:</strong> NMA, Page 25</li>
	<li><strong>Format:</strong> Offline</li>
</ul>
New Media Age (NMA) discusses Google Ad Planner currently in beta and whether it is a useful addition to media planners and buyer.&nbsp; Sally Krumholz from Media Braintrust offers her view.<br /><br /><b><a href="http://www.nma.co.uk/Articles/38996/Google%20Ad%20Planner.html?liArticleID=38996" target="_blank" title="&gt;&gt; Link to NMA Google Ad Planner article">&gt;&gt; Link to NMA Google Ad Planner article</a></b>]]></description>
			<link>http://www.elementalcomms.co.uk/media_centre/media_coverage/current/6/ElementalCommunications/1354/ToolsofthetradeGoogleAdPlanner/</link>
			<pubDate>Wed, 30 Jul 2008 22:00:00 GMT</pubDate>
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			<title><![CDATA[Future face of enterprise]]></title>
			<guid>http://www.elementalcomms.co.uk/media_centre/media_coverage/current/6/ElementalCommunications/1336/Futurefaceofenterprise/</guid>
			<description><![CDATA[<ul>
	<li><strong>Publication:</strong> Make Your Mark</li>
	<li><strong>Issue Number:</strong> 17 July 2008</li>
	<li><strong>Format:</strong> Online</li>
</ul>
<p>Make Your Mark asked over 50 entrepreneurs, business people, industry experts, social commentators, academics what they thought would shape the future face of enterprise in the UK. Tim Gibbon and Rachel Hawkes contributed.<br /><a href="http://www.makeyourmark.org.uk/policy/future_face_of_enterprise/who_else/tim_gibbon" target="_blank" title="Link to Make Your Mark website"><br /><b>&gt;&gt; Link to Tim Gibbon comment</b></a> <br /><b><a href="http://www.makeyourmark.org.uk/policy/future_face_of_enterprise/who_else/rachel_hawkes" target="_blank" title="Link to Make Your Mark website">&gt;&gt; Link to Rachel Hawkes comment</a></b> </p>]]></description>
			<link>http://www.elementalcomms.co.uk/media_centre/media_coverage/current/6/ElementalCommunications/1336/Futurefaceofenterprise/</link>
			<pubDate>Wed, 16 Jul 2008 22:00:00 GMT</pubDate>
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			<title><![CDATA[Integrating SEO and SEM - The sum of the searches]]></title>
			<guid>http://www.elementalcomms.co.uk/media_centre/media_coverage/current/6/ElementalCommunications/1341/IntegratingSEOandSEMThesumofthesearches/</guid>
			<description><![CDATA[<ul>
	<li><strong>Publication:</strong> Catalogue &amp; e-business</li>
	<li><strong>Issue Number:</strong> 14 July 2008, Page 16, Issue 156</li>
	<li><strong>Format:</strong> Offline</li>
</ul>
Tim Gibbon, director at Elemental writes for Catalogue &amp; e-Business on how to integrate search engine optimisation (SEO) and paid search marketing into off and online digital marketing campaigns.]]></description>
			<link>http://www.elementalcomms.co.uk/media_centre/media_coverage/current/6/ElementalCommunications/1341/IntegratingSEOandSEMThesumofthesearches/</link>
			<pubDate>Sun, 13 Jul 2008 22:00:00 GMT</pubDate>
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