Elemental Communications Services - Online
Online PR (also known as digital PR, e-PR and Internet PR) isn't a new medium to connect with, but the rate that it moves and evolves at is impressive. With new buzz words coined such as SEO PR, buzz marketing, word of mouth marketing (WOM) clients are safe with the knowledge that Elemental Communications were early adopters embracing the media via Tim Gibbon since 1997. With new arrivals such as Podcasting, Video Blogging (VBlogging, Vid Blogging and so on) and Really Simple Syndication (RSS) - Elemental Communiations is a media communications consultancy positioned to work best with this media.
Elemental Communications works with clients, partners and within realms that compliment and consistently challenge the current way communications is delivered. Elemental Communications appreciates and understands digital and traditional media, and is able to work with evolving mediums - bringing a refreshing approach to production work and consultancy with ruthless professionalism.
We understand how digital media works, and deliver seamless communications and PR to our clients. Complementing, driving, enhancing and/or supporting business, marketing and sales initiatives are a priority, and is continually achieved by Elemental Communications.
The evidence of our experience, knowledge and expertise in the sector is self evident in the media centre. Or, ask yourself - just how did you find us?
The online production work and services that we deliver include:
- Online Auditing, Competitor Analysis and Research
- Online research and identification
- Online competitor, market analysis and reverse strategy
- Online auditing and measurement of brands, products and services
- Brand, product, service and organisation reporting and measurement - Online Public Relations (Online PR)
- Online research and identification of media off and online resources
- Online competitor analysis and reverse strategy
- Online communications through direct and digital channels
- Online media audit, analysis, measurement and reporitng
- Online reviews, online news, article and feature placement
- Microsites, websites, Weblogs (Blogs), Wikis and related media interaction
- e-zines, newsletters, news sites, newswires, online media and press resources interaction - Viral Marketing (Buzz Marketing or Word-of-Mouth Marketing (WOM))
- Viral marketing research, concept and strategy
- Viral microsite and Website design, Web build and delivery
- Viral communications, promotion and seeding (off and across digital channels)
- Viral tracking, reporting, measurment and analysis - Search Engine Marketing (SEM)
- Paid Search Engine Marketing (SEM)
- Pay-Per-Click (PPC) advertising with paid search engines
- Direct (traditonal) advertising, marketing and/or PR integration with search
- Aligning print, radio, television, iTV media into paid search
- International and multilingual search engine marketing campaigns
- Search feeds, trusted feeds / XML feeds
- Web analytics (web measurement) set-up, management, consutlancy and recommendations
- Integrated approach with search engine optimisation (SEO), SEO PR and ethical strategic linking - Search Engine Optimisation (SEO)
- Organic Search Engine Optimisation (SEO)
- User-centred design (accessibility and usability) consulting
- Site architecture consultancy and development
- International and multilingual SEO copy writing and management
- Directory, portal and search engine submission
- Keyword and keyphrase copywritying and optimisation
- Meta tag research, selection, copywriting and implementation
- Monitoring, analysis, auditing and campaign development
- Integrated approach with paid search, SEO PR and ethical strategic linking - News Engine SEO (SEO PR)
- Search Engine Optimisation Public Relations (organic SEO PR)
- Online press release copywriting, targeting and communication
- Online identification, analysis and interaction with media
- Newswire, News Websites and News resources communication
- Connection to online publications and titles
- Online media monitoring, tracking and reporting
- Online brand measurement and auditing
- News Search Engine SEO and news search engines communication
- Search Engine Marketing Public Relations (SEM PR)
- Search Engine Reputation Marketing (SERM) - Social Networks, Social Media and Online Communities
- Technology, platform and social network build
- Content creation, strategy, management and consultancy
- Internal and external social network and social media development and nurturing
- Bulletin, Discussion and Notice Boards
- Forums, Newsgroups, Podcasts (Audio), Vodcasts (Video), Weblogs (Blogs), Mobile Blogs, Wikis and related digital media
- Online Awards and What’s New Resources
- Portals and Vortals
- Brand, product and service reputation development and management - Online Press Centres
- Project scoping
- Direct and digital research
- User-centred design (including accessibility and usability)
- Design and development
- Information, news and press release management
- Online marketing and promotion of press centres
- Online media and press kits
