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The Elemental blog for all things comms, social media and more

We've an opinion on most things popular, or not. Whether it's content strategy, digital marketing, online PR, search et al, it’s here. We'd like to see what you think too!

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21 May 2013
Yahoo! retires Flickr Pro: Updates advertising and subscription models

Tim Gibbon, director Elemental By Tim Gibbon
Yahoo!, the Internet company that just this week acquired Tumblr, is to discontinue Flickr Pro in an approach to usher in new advertising and subscription models

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20 May 2013
Yahoo! ‘promises not to screw it up’ with $1.1 billion Tumblr acquisition

Tim Gibbon, director Elemental By Tim Gibbon
Internet company Yahoo! has answered rumours about its $1.1 billion acquisition of microblogging social networking platform Tumblr

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19 April 2013
Introducing the Marketers Events Calendar infographic

Tim Gibbon, director Elemental By Tim Gibbon
When putting together the Infographic, it was our goal to provide our fellow marketers a comprehensive, but visual, way of better planning what events are going to best suit them throughout the whole year

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17 April 2013
just.me launches on iOS taking on other social messaging apps

Tim Gibbon, director Elemental By Tim Gibbon
New Google Ventures backed social media messaging app just.me chooses DEMO to launch on iPhone and iPod Touch using contacts on phones to drive social conversations

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11 April 2013
Dedicated Russian social media conference SNCE starts today

Tim Gibbon, director Elemental By Tim Gibbon
The Social Networking Congress & Expo (SNCE), the first dedicated Russian digital marketing and social media event starts today – what should delegates expect?

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26 February 2013
What’s the impact of cross media?: The Publishing & Media Expo 2013

Tim Gibbon, director Elemental By Tim Gibbon
With media and publishers experiencing the impact of cross media, what will the Publishing & Media Expo deliver this year?

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19 February 2013
Posthaven launches as Twitter to shut down Posterous

Tim Gibbon, director Elemental By Tim Gibbon
Posterous is to close its doors, less than a year after it was acquired by Twitter and as cofounders launch new blogging service Posthaven

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13 February 2013
Tesco trials new online streaming service Tesco Clubcard TV

Tim Gibbon, director Elemental By Tim Gibbon
Tesco is trialling Tesco Clubcard TV its new free online TV and film service exclusively for Clubcard customers taking on BSkyB, Lovefilm, Netflix et al

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Ashton Kutcker as Steve Jobs for the movie jOBS 150x150

29 January 2013
jOBS sheds light on founder Steve Jobs

Tim Gibbon, director Elemental By Tim Gibbon
jOBS, the film about Steve Jobs meets controversy as the technology company loses its most valuable title

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15 January 2013
Voice blogging app Bubbly arrives in the UK with support of Rio Ferdinand

Rachel Hawkes, account director, Elemental By Rachel Hawkes
Singapore based micro-blogging app Bubbly, that’s driven solely by short voice messages, arrives in the UK today with support of Manchester United’s Rio Ferdinand

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