Sprecher Grier Halberstam LLP
Simon Halberstam, partner, Sprecher Grier Halberstam LLP
01 Nov 2003
Elemental has been providing Sprecher Grier Halberstam LLP with assistance, primarily in relation to our IT and e-commerce law group Weblaw. This has involved the provision of consistent relevant leads into journalists and freelancers for nearly a year. Within this time Elemental’s activity has had a significant impact in raising the "Weblaw" brand and profile within our target media. In addition to this, they have achieved coverage for us as a law firm within publications such as Create, Internet Works, Revolution and The Guardian. We have been impressed by Elemental's efficient professional approach, which has minimised our effort and produced beneficial targeted exposure.
Elemental has assisted with the successful promotion of a book which we wrote for Tolley's "Domain Names – A Practical Guide", ensuring that our key audiences are informed about the book and the authors. The activity and interaction off and online, has secured book reviews within publications and magazines that are pertinent to our target audience. This has raised the profile of the book, and also the issues that are relevant to it. We have found Elemental to be a committed, proactive and a very effective consultancy.